Parks Associates: Smart Home Players Deploy New Strategies to Streamline Offerings and Overcome Consumer Price Sensitivity, Lack of Benefits, and Privacy Concerns
- Tuesday, March 30, 2021, 8:37
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DALLAS, March 30, 2021 /PRNewswire/ — Parks Associates smart home research finds high perceived prices remain a top barrier to smart home adoption, with providers and manufacturers working to bring lower-priced products to market and discontinue specific premium products. The firm’s…